Florida Repertory Theatre
Equity Theatre, Fort Myers, FL
This selection is a small sampling of the everything-but-the-kitchen-sink work I do for Florida Rep, which encompasses both print and web.
{posters} {playbills} {direct mail} {identity} {newspaper inserts}
Poster for a College Audience
The Rep wanted a special poster for The Santaland Diaries specifically for hanging on college campuses and turning up the visual snark a few notches. I designed this to go with their current season brand (of vintage circus posters, which were conceptualized and designed by NOISE INC) while having its own grungy flavor of a screenprinted music poster.
The Rep wanted a special poster for The Santaland Diaries specifically for hanging on college campuses and turning up the visual snark a few notches. I designed this to go with their current season brand (of vintage circus posters, which were conceptualized and designed by NOISE INC) while having its own grungy flavor of a screenprinted music poster.
Season Marquee Poster
This design style has been used for all pre-season graphics (before poster art for individual shows exists), including season brochures, donor brochure, website homepage rotator, playbill advertising forms and more.
This design style has been used for all pre-season graphics (before poster art for individual shows exists), including season brochures, donor brochure, website homepage rotator, playbill advertising forms and more.
Lobby / Expo Banners
These 6-foot high banners were designed to travel while bragging about past productions and enticing new subscribers for the future.
These 6-foot high banners were designed to travel while bragging about past productions and enticing new subscribers for the future.
Playbill
Using existing graphic elements and this season's brand, I created the playbill shell and inserts for all productions, including advertising.
Using existing graphic elements and this season's brand, I created the playbill shell and inserts for all productions, including advertising.
Donor Brochure
Using the vintage tabloid style of the season's pre-show graphics, I created this two-sided mailer with tear-off panel.
Using the vintage tabloid style of the season's pre-show graphics, I created this two-sided mailer with tear-off panel.
Identity: Lights Up
This annual event, a joint venture between Florida Rep and downtown Fort Myers, wanted a new identity that captured the history and the glamour of the weekend while also incorporating both organizations' existing logos.
This annual event, a joint venture between Florida Rep and downtown Fort Myers, wanted a new identity that captured the history and the glamour of the weekend while also incorporating both organizations' existing logos.
Folded Full-Color Sunday Newspaper Insert
This folded tabloid-sized piece was used to generate new subscribers. (TOP: front; MIDDLE: back; BOTTOM: inside)
This folded tabloid-sized piece was used to generate new subscribers. (TOP: front; MIDDLE: back; BOTTOM: inside)