Atlantic Stage
Equity Theatre, Myrtle Beach, SC
I was brought on board as Atlantic Stage's graphic designer when they opened their doors in the fall of 2008. I created their brand and have designed all print and web-based design and marketing materials since.
Equity Theatre, Myrtle Beach, SC
I was brought on board as Atlantic Stage's graphic designer when they opened their doors in the fall of 2008. I created their brand and have designed all print and web-based design and marketing materials since.
{website} {season brochures} {season posters} {season playbills}
IDENTITY
For their logo, I took elements of the South Carolina flag and used typography that would reflect their professional status and commitment to quality theatre that can both challenge and entertain.
For their logo, I took elements of the South Carolina flag and used typography that would reflect their professional status and commitment to quality theatre that can both challenge and entertain.
2011-2012 SEASON BROCHURE
visit the website
I designed and coded the website which includes a Flash season intro, mailing list, links to online ticketing, and the usual suspects. I wanted the design to be bright and also theatrically dramatic.
I designed and coded the website which includes a Flash season intro, mailing list, links to online ticketing, and the usual suspects. I wanted the design to be bright and also theatrically dramatic.
Season 3 (2010-11) Season Brand and Brochure
I branded this season A NIGHT AT THE THEATRE and gave it a vintage, behind-the-scenes style that plays on the mystery and romance of live theatre, as well as giving the company's third season a sense of being established and historic. This is a tabloid-sized right-angle fold direct mail piece with a subscription form on the back.
I branded this season A NIGHT AT THE THEATRE and gave it a vintage, behind-the-scenes style that plays on the mystery and romance of live theatre, as well as giving the company's third season a sense of being established and historic. This is a tabloid-sized right-angle fold direct mail piece with a subscription form on the back.
Season 2 (2009-10) Season Brochure
This brochure was the first one the theatre sent out since it began, so I wanted to focus on establishing the brand (in tandem with the then-new website) and making the plays shine.
This brochure was the first one the theatre sent out since it began, so I wanted to focus on establishing the brand (in tandem with the then-new website) and making the plays shine.
selected Season Four (2011-12) Posters
This season is all about hand-drawn elements that match the particular era or vibe or style of the play or musical. In this case, it's a retro ink line drawing over a blue hand-painted background (which will be used in different forms on all the posters).
This season is all about hand-drawn elements that match the particular era or vibe or style of the play or musical. In this case, it's a retro ink line drawing over a blue hand-painted background (which will be used in different forms on all the posters).
selected Season Three (2010-11) Posters
A slightly aged photo-illustration approach was designed to fit with the brochure's A Night at the Theatre theme.
A slightly aged photo-illustration approach was designed to fit with the brochure's A Night at the Theatre theme.
Season Two (2009-10) Poster/Postcard Series
(click to enlarge)
(click to enlarge)
Season One Poster/Postcard Series
(click to enlarge)
(click to enlarge)